we keep the social in social media.

We’re savvy, strategic, shrewd, sweet, and sometimes a little sarcastic–but we’ll always align with your brand voice

You’re a busy person who hustles hard. Growing your aviation brand. Locking down deals. Getting after it every day. If you’ve found yourself here, you’re incredibly smart. You understand effective social media strategy isn’t a backburner operation you can “get to eventually.” Successful social media strategy requires a lot of energy and it’s not something to hand off to your Marketing Team who’s already busy doing what they do best. In this digital, connected world, traditional marketing strategies of the past are changing. Fast. Now more than ever, it’s critical to meet your audience where they already are (i.e. Instagram, TikTok, Facebook, LinkedIn, etc) and engage them. It’s no longer optional.

This is where we come in.

We’ll be your Marketing Team’s best friend and secret weapon. We understand the science of “Social Media.” We consume it, analyze trends, and keep up with the ways to beat the constantly changing algorithms, new platforms, strategies to keep your content relevant, and how to make data-driven decisions. We’ll offer a fresh perspective and since we’re on the outside, we’ll prevent tunnel vision. It’s not enough to schedule posts for the week, “drop and go,” or push out multiple sales posts each day made out of the same design templates everyone else is using. Your audience will feel unheard, unimportant, alienated, and possibly apathetic to your brand. 

That’s why we like to keep the “social” in social media. Social media is an extension of Public Relations. Your audience wants to connect with you. You’d be surprised by the number of people who tweet at you or DM you on Instagram before even thinking of calling your customer service department. You’d also be surprised at how many posts your brand gets tagged in–the permanent, the temporary, the good, and the bad. Having a dedicated person on top of your reputation on social media will make your life so much easier. 

The bottom line? We know exactly how to engage your audience because we are that audience. We speak their language, understand their humor, and care about the things they care about. We’ll keep you relevant and create a tribe of “Superfans” around your brand. You’re might not see a direct follower-for-dollar return on investment, but those superfans will become your micro-influencers and authentically spread your gospel for you.